Gallery Sun curates art exhibitions that connects with positive outlook on life. The identity of the high-end art gallery depicts idea of life rather than the sun itself. A sunflower’s floret pattern were turned into a memorizable symbol. As a representative form of Fermat’s spiral ruled by golden ratio, the symbol stands for universal aesthetics the Founder believes in.
Copper gold and black color palettes and paper embossing have been used across printed materials, such as business card, letterhead, certificate, and folder, making a statement on the gallery’s curating aesthetics and marketing position.