TOFU Studio / rebranding
TOFU new logo and branding is a combination of two elements: creative imagination and real craftsmanship.
TOFU new logo and branding is a combination of two elements: creative imagination and real craftsmanship.
The foundations we use in this poster are the stages of “Ban Xi” (Traditional Taiwanese Play) that are commonly seen on the streets in Taiwan and auspicious animals to create a scene of a surreal New Year’s Eve party. The printing technique adopts CMYK printing with silver and gold hot foil stamping and ink printing in pop colors to enhance the performance of the overall visual effect.
Zhen Feng Object Workshop is a fabrication and small-batch furniture company that champions sustainability. We used the concept of movable modular blocks, creating a logotype that resembles woodblocks that is stackable vertically and horizontally. The logotype can also be tiled in various ways with selected earthy tones to create different patterns for brand collateral – exemplifying resourcefulness, playfulness and artisanal qualities of their company ethos in a simple way.
A night view combining the “topography of the mountains of Jinguashi” with the “13 layer remains” of the ShueiNanDong Smelter was selected, displaying the complex interplay of light and shadow among the layered mountains and structure. The full moon of the Mid-Autumn Festival was added, and the poster also depicts the quiet beauty of the reflection of the building on the undulating Yinyang Sea.
By mixing and balancing the sport aesthetic and the softness of makeup, the package design uses geometric lines to conceptually interpret the movement of applying skincare and makeup, seamlessly fusing the beauty of skincare makeup and sport into an overall concept of design.
Believe in the essence of people oriented, Kindness Day Hotel adheres to the original intention of accompanying passengers, guiding every visitor to experience all the local uniqueness, and helps them to compose their own fantastic travel story.
With the advent of the post-information era, Chinese characters are facing a new innovation of visual expression. The identity design of this activity highlights the role of Chinese characters in a multilingual environment, emphasizes the characteristics of information superposition and programming in the post-information era.
Kokekaffe is the extended brand of KOK Coffee Roasting House. It is the Saigon-based coffee roastery certified with SCAA specialized in bringing the best quality of daily roasted beans in variety for all the coffee lovers!
The creations such as stone-carved characters and patterns rich in original racial appeal are variations generated by the English letters of KOKEKAFFE to present an atmosphere of purity and simplicity. The material responds to its authentic natural flavor.
Brought together by a mutual passion for quality cuisine, the founder and Chef Aoyama teamed up to create the brand of Dajiao Ramen.
Taking into account everything from the industry, the founder to the spirit of Chef Aoyama, we defined the core value of the brand with these keywords — Japanese, Warm, Contemporary, High-quality and Fun.
People are a part of nature; return to the embrace of Mother Nature, where healing and nurturing take place in silence, in turn inspiring physical and mental development. Silence is the ideal condition for the mind and the body, because it is when life is closest to Mother Nature; The logo design mainly draws inspiration from the heaven, earth, people and tranquility,rainbow colors correspond to the Seven Chakras or energy centers of the human body.
The hidden horizon and icy, white world separate the world in two, presenting two challenges, one psychological and the other physical, interpreted through wind shear lines created by storms and the unique pink hue of the ice in the South Pole. The design concept runs through the visual of the entire exhibition, merging with the poster and display space.
The visual identity is designed for the MEET: Poster Design Exhibition in Celebration of the 20th Anniversary of Macao Handover organized by the Macau Designers Association. The most representative “20” is used as the starting point to create a logo for the overall event, and to apply to posters, trophies and installation design. The dynamic poster for the exhibition changed from “20” to the blooming lotus in Macau, showing the colorful and diverse poster exhibition.
In brand vision, there are colors in the system coexist with colors that represent individuality,and they are unify by imprint and connect by symbol;
In application and actual production, acting with caution to choose multiple materials, and also rich colors combination with color of black, white and gray;
All these integrated magnify the team’s imprint and the amplifies personality recognizable of team members.
Forbidden is a brand of durian treats built upon the desire to craft an elevated experience for durian lovers. Aligning with its parent company SunnyHills World Project’s philosophy, Forbidden works directly with farms so sale proceeds are reinvested in the land. This helps farmers generate income & boosts Malaysia’s agriculture industry.
The inspiration of design comes from the food market that everyone will go to, which combines 6 exhibitioners. With the theme of “Cultural Innovation and Fresh Supply”, six kinds of Dongguan featured food represent the exclusive characteristics and symbols of six cultural youth, reflecting the young fresh culture and the life philosophy of Dongguan City.