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[406] => 71506 ) vvv/en/golden-pin-design-award-exhibition/?y=2014

CrossRoad│ The Turning Point

This is a space to honor the end of a journey, a thematic reception hall inspired from a profound life philosophy. In Asian cultures,families often craft origami to accompany the departed into a realm of unknown,turning sorrows into yearnings and blessings. The final turning point of life represents what appears to be the end of one side is actually the beginning of the other side.Death in this world simply means birth in another.

Tea-Picking Tune Album

A man’s courting a woman is like climbing a huge mountain, but a woman’s courting a man is just a piece of cake. The flower layers and deconstructing the polygonal ornament are used to represent mountains and the gauze respectively. After opening it, you can see orbicular sky, rectangular earth and a pair of ladybirds, meaning that an ideal relationship needs the right place, the right time and the right person.

The Pantry

One product, three selling types. The series use black and white with different texture of papers to do variations, and use gilding technique and distinctive colors to increase the quality. The six pieces version’s wrapping paper could be changed among different seasons of activities. Besides, consumers would get one bamboo spoon as a foil gift.

Double Baby Stroller(TB516N)

The Double Baby Stroller “TB516N/ GEMINI” is target on North America and Europe market. Reversible seat design is easily making more interaction with babies.
Simple exterior with modern design also let the user enjoy the fashion look and have a wonderful time with family.

POSTER OF of 2014 TDC annual exhibition in Taiwan

ken-tsai lee is the local repreesentative of Type directors club NY, he is not curated TDC annual exhibition in Taiwan, he slao designed the identity for the exhibition. In order to homage to Japanese design master-Ikko Tanaka, who was the first designer conbined with traditional chinese characters with modern design together.

babatata Brand Identity Design

babatata Sweet Potatoes emphasize food safety certification, professional agricultural brand to make market segmentation. delicate,simple design is toward the young, international brand development. The sweet potato have many nutrition, we transfer it to convenient necessity nutritional supplements, shaping connotation and energetic.

Plowland Brand Identity Design

We dedicated to simplify for the max effect. For packing safety and nice taste, we design two kinds of wrapper. One is brown which is isolated with pure and natural farmer style, another is green which is the symbol of fresh vegetable.

LUXGEN M7 TURBO “ The Greatest Common Divisor of Love”

The buyers of the MPV, which are about 40 years old, they are at a life stage when their parents are enjoying their hard earned retirement. But at the same time, their children are still growing up and require lots of attention. “The Greatest Common Divisor of Love” is the creative concept of the only domestically produced Large MPV, LUXGEN M7 TURBO. We try to remind our consumer about the most precious moments in our lives is the moment fill with love.

LUXGEN U6 TURBO Love Never Ends Music Video

LUXGEN U6 TURBO, the New Generation SUV has established itself with an innovative Positioning “For you, For all, For family” to get rid of the old, for men only stereotype. “Beautiful, Cool, Fantastic, Popular, Innovative and Bravo”, six simple and eye-catching key words not only successfully manifest the glamor of New Generation SUV but fulfill various need for ALL consumers in different markets. Every driver can develop various relationships with U6 TURBO and find its own impressive scenarios of driving. When you face difficulties, U6 TURBO WILL ALWAYS BE THERE to start a day with endless passion.

Not Just Library Visual Identity

A design library disseminates design books. The logotype is easily recognized through its textual shapes, as well as its abstract representation of stacked books. The color scheme appears free and unrestrained, but has a predetermined logic.