D-03 Service design
Ministry of Economic Affairs & Ministry of Transportation and Communications, Taiwan
Design Company :
247 Visualart、U.10 Inc., Taiwan
MOEA and MOTC introduce design to public transportation. Two new routes via Suhua Highway were launched by three service providers on January 6, 2020.
TDRI led the two professional design teams for the execution, targeting branding, bus exterior design, information design, and interior optimization. Through subtraction strategy, co-creation is facilitated to improve public transit experience.