Wing Heong is one of Malaysia's foremost purveyors of bakkwa (肉干). For their Lunar New Year limited edition gift set, we designed a bespoke box packaging that is fitting for the illustrious year of the dragon. Featuring a paper dragon that measure almost a meter long, it has vacuum-packed bakkwa slotted into each ‘slice’ of it’s body. Inspired by bellows that fan flames, the paper dragon’s body is stretchable to reveal its majestic stature and animatic gesture.